cargo containers in transit via rail transport

Fewer regulations, higher expectations

By Victor Thomas, Head of Safety, Odyssey Logistics

There is a shift happening in logistics today — especially for companies managing chemicals, metals, and other high-risk materials. While regulations on transportation emissions remain limited, expectations around sustainability and reporting are rising quickly.

At Odyssey, we’ve operated with this mindset for years. We work with customers across industries who run some of the most complex, tightly regulated supply chains in the world — where risk must be actively managed and public scrutiny is a constant. More often, our customers are being asked to show how their transportation strategy supports broader environmental goals.
New rules like California’s SB 253 and 261, along with the SEC’s climate disclosure rule, are accelerating this shift. While these regulations are primarily focused on public companies and large emitters, they require organizations to report on Scope 3 emissions — including those generated by their supply chain and transportation partners. As a result, supply chain and procurement teams are being pulled into sustainability conversations that go far beyond price and performance.
This shift raises a practical question: How can shippers’ logistics and supply chain strategies support sustainability targets while still meeting the demands of safety, efficiency, and operational control?

Logistics decisions are being reviewed differently

Transportation used to be measured by service, cost, and speed. Those metrics still matter — but they’re no longer the only ones. Today, shippers are being asked by their stakeholders (and even their customers) for more context. Why was a mode selected? What alternatives were considered? What is the emissions impact of this route — and how was it calculated?

It’s important to note that the focus hasn’t shifted away from performance, but instead it’s just expanded. Teams need the right structure and systems in place to show how logistics strategy supports the business — not just getting a shipment from point A to B.

Technology strengthens sustainability strategies

As expectations rise, so does the need for better tools. AI and automation are playing a growing role in how companies plan, monitor, and improve transportation strategy. At Odyssey, we use advanced modeling and predictive analysis to help customers simulate different routing and network scenarios — improving both cost and carbon performance.

Whether it’s identifying inefficiencies, improving fuel usage, or optimizing lane selection, these technologies give teams the visibility and structure needed to plan more effectively and deliver on both performance and sustainability goals.

In high-risk and high-stakes environments, that clarity becomes critical. Odyssey’s CloverLeaf™ program plays a key role within our platform, combining operational expertise with the digital infrastructure needed to support smarter, more accountable supply chain decisions.

Multimodal logistics enables better outcomes

As companies work to reduce emissions, manage risk, and adapt to infrastructure constraints, multimodal strategies are becoming essential. Intermodal, road, and marine can be combined to meet performance targets while supporting environmental goals — especially when movements are coordinated end to end.

These shipments can be complex, but they don’t need to feel fragmented. With consistent oversight across each leg, shippers gain better visibility, stronger control, and clearer context for decisions.

Odyssey brings that structure across the full shipment lifecycle — through operational execution and the digital tools that support it.

The goal is smarter decisions, not more complexity

Odyssey works with companies to map and model what’s happening across lanes, modes, and facilities. That includes identifying inefficiencies, testing new routing options, warehouse rationalization, and building strategies that connect operational decisions to business outcomes.

Whether the pressure is coming from regulatory reporting requirements, internal reviews, cost targets, or customer requirements, we help teams act on what’s in front of them — and prepare for the future.

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